Chairman's introduction: Eric McLaughlin, Business Development Manager for the WiMAX Forum

WiMAX - The Next Wireless Wave?

• Hear what WiMAX means to the Wi-Fi and wireless operators

• Can you trust WiMAX to get off the ground quickly enough to get market traction?

• How will the new standard strategy compare to other Wireless Broadband solutions?

• Define what set of applications will make your adoption of WiMAX successful in North America and the rest of the world?

• What is WiMAX price strategy? What price curve is needed for the technology to compete

Dean S.K. Chang, Director, Product Management
Aperto Networks and chair of the Service Provider Working Group, WiMAX Forum

What is the WiMAX potential for the North American residential market

• Learn how WiMAX will make a new profitable business case for US WISPs and other carriers

• Free unlicensed or licensed spectrum? List the factors that will enable you to make the right choice

• How much regime flexibility is included in the standard? What are the limitations imposed at chip level?

• What bundle of value added services will WiMAX enable you to offer in the US

• How can infrastructure owners/builders such as municipalities and utilities take advantage of WiMAX to offer alternatives to existing networks?

Kevin Suitor, Vice President, Business Development , Redline Communications

Michael Anderson, Chairman, PART-15.ORG, CIO, Prime Directive Quick Link

What are the different market segmentations associated with each step of the WiMAX timeframe

STEP ONE: Fixed Wireless Broadband Access

Globally:

• How will WiMAX roll out in the different regions?
• Where will we see the greatest initial traction?
• Which segments will have the greatest revenue potential over the next 2-3 years?
• What are the licensed vs. unlicensed spectrum expectations & issues for WiMAX?

In the United States:

• Which market segments will adopt WiMAX first?

  •  Hotspot backhaul, Residential/ SOHO, Enterprises / Universities, SME?

  •  Alternative or complement to DSL and cable access?

• What will be the obstacles when deploying WiMAX-based networks in the U.S.?

•  Financial/economic issues for service providers?

•  Are there different technical requirements for each market segment?

•  Rooftop issues: Property, right of access, security & liability issues

•  Installation/support cost concerns.   How do you eliminate "truck rolls?"

 

STEP TWO: Working towards a combined Wi-Fi /WiMAX Fixed Wireless Broadband Service

• Will indoor WiMAX/Wi-Fi "in a box" be essential for spurring growth in the Residential/SOHO market in the U.S. & other countries?
• What new applications will evolve in the Residential and Enterprise markets?

STEP THREE: 802.16e Nomadic Wireless Broadband

• When & where will 802.16e WiMAX-compliant equipment sales start ramping?
• When will the "Best Connected Anywhere" vision become a reality -- i.e., combined WiMAX (802.16e)/WiFi in chipsets, laptops and service offerings?
• What will be the opportunities & ramifications for users, carriers & equipment providers?
• At this stage, could WiMAX evolve into a substitute for Wi-Fi?

Moderator: Pen Goodale, Director of Research, OVP Venture Partners
Eric McLaughlin, Market Development Manager for Intel’s Broadband Wireless Division and Business Development Manager for the WiMAX Forum
Chris Knudsen, Venture Investments Group, Vulcan Capital
Dean S.K. Chang, Director, Product Management, Aperto Networks, and Chair of the Service Provider Working Group, WiMAX Forum

What are the new roles and opportunities for wireless and cable operators?

• What is the impact of wireless substitution on wireline access?
• WiMAX will enable service providers to offer a service that is at once fixed and mobile. How can you take advantage of this opportunity?
• What are the drivers and the obstacles behind Operators entering the WiMAX Market

• How will the WiMAX threat to the local loop influence wireline and cable operators service strategy?

• Who is taking the lead as the line between wireline, cable and wireless gets blurred?

• Can mobile and fixed operators offer VoIP without cannibalizing revenues?

Moderator: Derek Kerton, Principal Analist, The Kerton Group

Lee. K. Tjio, Director, Advanced Technology & Strategy, Verizon Wireless
Monica Paolini, Principal, Senza Fili Consulting

Rob Hull, VP Business Development, Technology & Innovation, BT Group CTO

How will the change in Wi-Fi reach affect WISPs and city boards?  

• What are the different profitable Hotzone business models
  • Discover the best combination of free access and paid-for services
  • How the wholesale model can be applied in such environment
  • What are the billing solutions at your disposal?
• How is WiMAX going to change the Hotzone's business plan?
• What are the competition issues when implementing a hotzone?
• Examine the required agreement for wireless carriers to enter this market
• How will the access be used in the future? Is voice a key app here?

Moderator: Esme Vos, Founder, Muniwireless
Carlo MacDonald, President/CEO of Verge Wireless Networks
Devabhaktuni Srikrishna, CTO, Tropos Networks
Max Björkgren, VP Business Development, CO Founder, Radionet

What's the future for pure play WISPs? The power of the Neutral host model

• What does the Wholesales model means for pure play wisps?
• Measure how the deployment of Hotzones will affect the hotspot-in-a-box providers
• Is Widespread roaming between hotspot ever going to happen?
• Is there room for co-operation between Hotspot Wisps and MAN Wisps?

Moderator: Fritz Jordan, Affiliated Industry Analyst, MobileTrax

Colby Goff, Vice President - Network Strategy, Boingo
Björn Thorngren- Analyst - BrainHeart Capital

Sean O'Mahony, CEO, Fatport

Ogi Redzic, Director of Product Management, PCTEL

Shawn Hopwood, CEO, Serynade

The power and limits of the 802.11 standard

• What are the new applications being implemented with Wi-Fi.
• How & when will Wi-Fi enable Location Tracking, wireless VoIP, seamless roaming.
• Will Wi-Fi scale to accommodate the large numbers of enterprise PDAs being deployed. Will it enable or hinder the management & provisioning of enterprise applications
• When does a new standard really take hold? What's the time line for adoption?
• Are there intermediary stop-gap protocols to enable solutions for higher throughput applications. What's the future of the standardization process?
• The evolving wireless standards/solutions to benefit from the large deployment of enterprise mobility applications. How does WiMAX & Mesh Networks pay a role in extending wireless accessibility for Enterprise mobility?

Mr. Sarosh Vesuna, Sr. Director Strategy & Business Development at Symbol and Chairman of the Technical Committee of the Wi-Fi Alliance

• What is Mesh technology's real Value statement to customer?
• Debunking Mesh: How do you ensure users expectation get back on line with reality
• Learn what the broader applicability of the technology will be
• What is holding the technology back, must Mesh be Wi-Fi?
• Standardizing Mesh: Routing protocol, AP backbone, Mesh client; What layer will be standardized and what investment is needed

Martin Suter, VP of Business Development, MeshNetworks

Chairman's introduction: David Cohen, Chairman of the Wi-Fi Alliance Security Committee

Best practices for large enterprises / campuses WLAN implementation

• How do you make it easy for the client to understand the technology involved

• What will customers gain from your Proprietary Vs. Standard solution?

• How do you ensure flexibility and a fast response to the ever changing technology and application?

• Network Management: What you should include in your service agreement in order to differentiate yourself from the competition
• Find out how to adapt the technology and the WLAN architecture to meet the enterprise need?
• How do you help with the non- Hardware issues:
  • Bandwidth, range, theft, AP distribution, guest privileges set up…

   

David Cohen, Consultant, Broadcom, Founder, recent chairman Wi-Fi Alliance. Current Chairman of the Wi-Fi Alliance Security Committee

Case study of implementation - best practices in marketing/selling/ integrating VoWLAN solutions to enterprise...

Business model for specific applications:

• Healthcare: Ben Berry, Master Change Facilitator & former CTO of Providence Health Systems
• High Tech: David Rupp, World Wide LAN Services Manager Texas Instruments
• Manufacturing or Logistics: Rich Watson, Director of Telephony Product Marketing, Wireless LAN Division, Symbol Technologies

Find out how to deploy VoIP on an enterprise WLAN network

• How to configure your wireless LANs for converged voice and data
• What are the business and technical issues slowing down the deployment of VoWLAN
  • Choosing between public network and Purchased solution
  • How do you deliver VoWLAN without compromising data throughput?
• Who will be securing the next generation PBX as they become entirely software based?  

• How will you standardize VoIP signalling protocols used on the LAN?

• How long will the VoIP market be deregulated?
• Is the IEEE standard for QoS still needed?

Moderator: Gordon Payne, Chief Marketing Officer, Net6
Ben Berry, Master Change Facilitator & former CTO of Providence Health Systems
Rich Watson, Director of Telephony Product Marketing, Wireless LAN Division, Symbol Technologies

Ujjal Kohli, CEO, Meru Networks, Inc.

What is the future for public access VOIP

• What can you learn from the different public access VoIP business models on the market?

• Who’s market is it right now? What are the Opportunity/threat for the mobile operators?
• What's the business plan behind today's race for dual phones?
  • How to solve the cost and power consumption issues
  • How do you manage billing and vertical Hand-Over
• What are the biggest barriers to VoWLAN?

Moderator: Rajeev Chand, Senior Equity Research Analyst, Wireless Rutberg & Company, LLC
David Westendorf, Senior Director, Wireless Services, PalmOne
Brian Boroff, Consultant, Analysys
Michael Kuhlmann, Co-Founder, VP of Business Development, Mobitus

Predictions for the Wi-Fi & WiMAX markets for the next 3-5 years

· Björn Thorngren- Analyst - BrainHeart Capital
· Matt Lewis, Analyst, ARCchart
· Chris Knudsen, Venture Investments group, Vulcan Capital
· Dave Chen, General Partner, OVP Venture Partners
· Rohini Chakravarthy Strategic Investments Manager, Intel Capital